Newswire: YouTube is getting into the original programming business

YouTube celebrated its 10th birthday in February, and a lot has changed in the world of video consumption since the streaming giant first came on the scene. Things like Google gobbling up YouTube like Cronus devouring his children, and Netflix finding a better way to deliver movies than manhandling the U.S. Postal Service. Also new is the trend for every media delivery company to jump into the original programming game. From Playstation and Microsoft to Netflix and Amazon, it seems like every company with a website except YouTube has its own original series or movies available. But that’s about the change. According to Deadline, YouTube is backing its most popular content creators to produce long-form films and series to debut on YouTube.

The motivation for the change is to retain talent that has historically hit it big on YouTube, only to be lured to other media outlets with …

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