Newswire: Spotify pulls ads calling Justin Bieber a “Latin king”

Spotify has been forced to acknowledge that pop star Justin Beiber is not now, and—barring some truly extraordinary future life events—likely never will be a “Latin king.” The streaming service has pulled online ads dubbing Bieber as such, in reference to his chart-topping appearance on a remix of Luis Fonsi and Daddy Yankee’s “Despacito.”

dear @Spotify , take this down. this is disrespectful. I’m sure we all agree.

-sincerely,
ALL LATINXS. pic.twitter.com/GZ56lzHncn

— paletero papi (@pablocurates) June 14, 2017

The ads were not well-received, to say the least, especially since there are videos out there of Bieber flubbing the song during performances, replacing lines in Spanish with “blah blah blah blah,” “I eat a burrito,” and “I don’t know the words, so I say Dorito.”

A representative for Spotify noted that the ads were intended to “celebrate ‘Despacito’”—the first primarily Spanish-language song to …

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